Grau Cosméticos

Grau Cosméticos has been manufacturing, distributing and selling hairdressing and beauty products in the Valencia region for over 40 years. With a chain of specialist physical stores and professional advice highly valued by their customers, the natural next step was to bring that catalogue online.

The challenge was to create a store that conveyed the trust and track record of the brand, and that was easy to manage internally without depending on a developer for day-to-day tasks.

What we did

We developed the online store on WordPress with WooCommerce, with a fully custom design tailored to Grau Cosméticos’ identity. We set up the product catalogue, categories, payment and shipping methods, and the entire purchase flow so the customer experience was clear and frictionless.

The store was optimized for SEO and performance: well-structured product pages, clean URLs, optimized images and fine-tuned loading times so no sale is lost to a slow website.

Result

A functional, fast and easy-to-manage online store that extends Grau Cosméticos’ reach beyond their physical shops. The client can add products, manage orders and update the catalogue independently from day one.